PSA: Wellness is the new beauty
Health is beauty and beauty is health: This saying has been around forever. But in 2018? Beauty and wellness are such BFFs we can hardly tell the difference between the two. They are Amy Schumer and Jennifer Lawrence riding a jet ski together. Bikram yoga is the new highligher. Know what I mean?
Gone are the days when we glamorized models for living on cigarettes and cocaine. Now when you read the profile of a celeb it's all about her workouts, what kind of meditation she does, her superfoods, her supplements, her rituals.
To be fair, there is a logic to it. If you're eating a nutrient-dense diet, getting plenty of sleep, and work out, that's all going to show up in your physical appearance...though not always in the ways you expect.
What's interesting is that now wellness has gone far beyond good nutrition and exercise. It's about mindset and spirituality and community, which is wonderful. I am all for a more holistic approach to health.
But, as with all trends, beauty/wellness also often gets reduced to buying the right stuff so you can curate a lifestyle that looks a certain way--regardless of whether it has any connection with your actual health.
As a recent Fast Company article points out, this wellness and beauty nexus is booming. We're not always exactly sure what is a wellness beauty product--adaptogens? paraben-free lipstick? a quartz face roller?--but we definitely want it.
Sephora has introduced a "Clean Beauty" category where you can find products free of toxic gunk so you don't have to Google EWG's Skin Deep cosmetics database every time you shop there. (Just me? Apparently not.)
I just bought High Vibrational Beauty, a book of rituals and recipes written by the owners of CAP Beauty. And I'm not going to lie. All of this stuff is fun and gratifying. I'm loving it all. I definitely prefer this to the heroin chic of the 90s.
I can't help asking a few questions about all of this beauty/wellness stuff. Like, how are we getting those crystals? Who benefits from the popularity of the latest superfood, and who gets exploited for it? How many of these "clean beauty" products are actually greenwashed gunk? How accessible is this version of beauty? Is this creating yet another unattainable standard? Does participating in it make me feel more alive or does it make me feel grasping or lesser-than?
And do I still kind of, in the back of my mind, maintain the belief that the right elixir really could cleanse my body of toxins that are surely preventing me from glowing like a newborn baby in 80% humidity? Even though everyone has told me a hundred times or more that MY BODY ALREADY DETOXES ITSELF ALL ON ITS OWN?
I've seriously contemplated creating a spoof Instagram account where I do show-offy yoga poses while also holding charcoal Moon Dust dragonfruit detox bowl in front of a beach at sunset, HASHTAG GRATEFUL.
Okay, all that said, here's what I've found in the wellness/beauty nexus that works for me:
- Getting enough sleep.
- Drinking plenty of clear liquids like water and unsweetened herb tea.
- Finding reasons to smile and laugh.
- Eating a wide variety of vegetables and fruit.
- Daily meditation.
- Long walks.
- Strength training.
- Iyengar yoga to help me organize and inhabit my body so I can move more gracefully.
- Sex--alone and with a partner.
- Daily Vitamin D, B12, and magnesium.
- Rose hip oil as face moisturizer.
- A tiny bit of Argan oil in my hair.
- But also Ouai hair oil to tame the frizz.
- Wearing a hat out in the sun.
- Face massage with one of those jade roller things.
- Small-batch, homemade products like Brujita Skincare.
- Jane Iredale Glow Time BB Cream mixed with Smooth Affair Primer.
- Not taking myself so seriously (because that causes wrinkles).
There, that's enough for now. How about you? What do you think of the wellnessification of the beauty industry? Any wellness/beauty products that work for you? Which ones?